More Than 3,500 Sales Professionals Gather at Khải Hoàn Imperial Project Kickoff Event

Press Releases
07/04/2026

Recently, the kickoff event for the Khải Hoàn Imperial project attracted more than 3,500 sales professionals from 100 reputable distribution agencies, officially introducing a luxury apartment supply in the Northeast Ho Chi Minh City area.

Khải Hoàn Imperial Attracts 100 Distribution Agencies

Held on April 6, 2026, at Thiskyhall Sala, the Khải Hoàn Imperial project kickoff event carried the theme “A Symphony at the Roman Colosseum – Bespoke Your Success.”

Inspired by the ancient Roman Colosseum, the event was meticulously invested and staged on a grand scale, creating a strong visual impression from the very first moments. The impressive stage design, combined with sophisticated lighting and sound effects, created an emotional “symphony” that recreated the spirit of Roman warriors embarking on a new journey of conquest, while conveying the program’s core message: pioneering confidence, distinctive thinking, and the ambition for victory.

The highlight of the event was the official introduction of key information about the Khải Hoàn Imperial project. According to representatives from Khải Hoàn Land – the project developer, as the former Bình Dương area transforms into a technology, service, and innovation-driven urban center in Northeast Ho Chi Minh City, the demand for living spaces designed for the “high-caliber” professional community is becoming increasingly evident.

This trend serves as the foundation for the development of the Bespoke Living standard – an inevitable direction in the evolution of the real estate market. Accordingly, Khải Hoàn Imperial is positioned as a luxury apartment complex following the Bespoke concept, with a development philosophy centered on “putting people at the core,” focusing on personalizing living experiences for different resident groups.

The Exciting Atmosphere at the Khải Hoàn Imperial Kickoff Event

Breaking away from the conventional development models previously seen in the former Bình Dương market, Khải Hoàn Imperial has been “tailor-made” from its master planning and architectural language to its amenity system and operational services. Every living space has been carefully designed to meet the increasingly sophisticated lifestyle and leisure expectations of experts, researchers, senior executives, and accomplished families whose presence in the area continues to grow.

Notably, the project was honored with the “Best Lifestyle Design Project 2025” award at the Dot Property Southeast Asia Awards, reflecting strong industry recognition for its development philosophy centered on enhancing residents’ quality of life and lifestyle experiences.

During the event, the project’s architectural renderings, master plan, and development vision were comprehensively presented, providing thousands of sales professionals with a clearer understanding of the distinctive product that Khải Hoàn Imperial aims to deliver. The project achieves a harmonious balance between nature, architecture, and personalized living experiences, featuring a thoughtfully curated collection of premium amenities, including an infinity pool, Essence Park, Knowledge Square, a Virtual Golf room, family cinema, and a fully equipped gym & fitness center.

Beyond its collection of Bespoke one-, two-, and three-bedroom apartments, Khải Hoàn Imperial also offers a limited-edition penthouse collection with private swimming pools, representing an iconic residential offering for discerning homeowners seeking an exceptional luxury lifestyle.

The event also highlighted the infrastructure development of Northeast Ho Chi Minh City as a key foundation supporting the project’s long-term growth potential. Situated on National Highway 13—a major transportation corridor currently being expanded to 60 meters with 10 to 14 traffic lanes—the project enjoys direct connectivity to Ring Road 3 and Metro Line No. 2 (Ho Chi Minh City – Thu Dau Mot), while benefiting from the city’s Transit-Oriented Development (TOD) strategy. This strategic location enables convenient access to Ho Chi Minh City’s central business district and surrounding satellite cities, while supporting strong long-term capital appreciation.

Furthermore, being surrounded by an established ecosystem of international-standard amenities—including AEON Mall Bình Dương Canary, Sông Bé Golf Resort, Hạnh Phúc International Hospital, and a large network of industrial parks and high-tech zones—not only allows residents to enjoy a highly convenient lifestyle but also creates strong rental potential driven by the area’s consistent demand for accommodation from professionals and expatriates.

The Bespoke Apartment Collection Promises a Distinctive Market Appeal

In addition, the collaboration with strategic partners such as Dewan—an internationally renowned architectural design firm with nearly 40 years of experience—and MB Bank, a trusted financial institution, further strengthens the project’s development foundation.

Bringing together more than 3,500 sales professionals from nearly 100 reputable distribution agencies, the event not only created an energetic and inspiring kickoff atmosphere but also demonstrated the high level of market confidence and expectations surrounding Khải Hoàn Imperial.

The official unveiling of the project’s overall concept and its Bespoke amenity ecosystem—thoughtfully tailored to the lifestyle of an elite residential community—helped inspire confidence, enthusiasm, and determination among the entire sales force. This milestone is regarded as an important foundation for Khải Hoàn Imperial to establish a strong market presence as the project enters its next phase of development.